The partnership between the multi-service consumer platform be and FWD brings easy-to-understand, practical life insurance products to consumers.
Be Group Joint Stock Company – the owner and developer of the Multi-Service Consumer Platform be – officially announced the partnership with FWD Vietnam Life Insurance Company Limited (“FWD Vietnam”) – one of the leading life insurance companies in technology and customer experience in Vietnam.
Through the market’s first collaboration model between a leading multi-service consumer platform and a life insurance company in Vietnam, be and FWD join hands to raise community awareness about life insurance while also assisting customers in easily accessing and participating in simple, easy-to-understand, and easy-to-buy online insurance products with just a few clicks. The products that are appropriate for the lively lifestyle of modern Vietnamese people.
In the initial stage of cooperation implementation, be’s customers can learn and participate in the 100% online insurance product: ”FWD Triple Protection” – a specialized solution that protects customers against three critical diseases simultaneously: cancer at any stage, stroke and heart attack, up to the age of 80. Customers will soon be able to participate in the “FWD Modern Women” product in the next stage of implementation.
In addition, customers will have the opportunity to learn about diverse insurance solutions, combining protection and long-term investment on the be platform as well as being consulted by FWD’s Financial Advisory team when needed.
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| Not only targeting customers, and FWD also have special incentive programs for be’s drivers in the early stages of cooperation. |
Mr. Dau Tien Dung, Deputy General Director of Strategy and Digital Insurance Channel FWD Vietnam, said: “We have always focused on developing the Digital Insurance Channel and expanding cooperation relationships to bring customers simple, fast and convenient insurance experiences. Through cooperation with Be Group, we believe that customers will have easier access to insurance products from FWD to protect themselves and their families’ finances, continuing to affirm our commitments and efforts in changing the way people would feel about insurance.”
Ms. Vu Hoang Yen, CEO of Be Group, shared: “Be Group is constantly working to become an efficient aid in the daily lives of Vietnamese people. To go even further, we are continually pioneering in our collaboration with other partners to broaden the spectrum of products and services, thereby enhancing our open technology ecosystem. The cooperation with FWD is an extension, contributing to the completion of be’s multi-service consusmer platform with simple life insurance products, helping be’s customers access to comprehensive health protection solutions for themselves and their families. Be Group is devoted to providing more beneficial and innovative services and goods in the future to suit all of customers’ daily demands.
