INTAGE GROUP

About Us

Since its foundation in 1960, the INTAGE Group has continued to provide a variety of innovation & excellence in Marketing Research services, tailored to the needs of clients in addressing changes in consumers & market environment.

Global Footprint

Headquartered in Japan, INTAGE Group is the Asia leading provider of market information and consumers’ understanding, has global capabilities with market access practice across 10 countries that enables us to provide clients with the most complete and comprehensive view of market & consumers.

Global Footprint

Intelligent Research Solutions

We integrate the newest technologies in the industry with advanced research models to handle data faster with more flexibility. We aim to provide Clients not only common research but also an intelligent way to achieve their goals.

Expert Human Resources

INTAGE is supported by human resources who have vast experience & expertise in data analysis & strong proficiency in marketing. Our experts work tirelessly to provide the best solutions which are agile, connected & decision-focused.

Strong Quality Commitment

We employ quality, logic & plausibility checks throughout the entire process which is conducted by an Independent QC Team. At INTAGE Vietnam, Clients only get reliable, decision-ready data that they can count on.

AT INTAGE VN

“QUALITY IS TOP PRIORITY”

We enforce Quality Control Procedures & Data Quality Control to ensure a consistent and rigorous process to deliver utmost data.

We commit Quality Control (QC) process per ESOMAR/MRSA code of conduct & ISO 20252 standard for market research.

Our Independent QC Team is empowered to verify and validate any data collected from Operations team.

Years of local insights

Projects conducted

Clients & Partners

Categories coverage

Respondent database

Mobile active panellists

OUR BUSINESS DOMAINS

Marketing Knowledge Consulting

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We collaborate with both domestic and overseas universities to get connected with talented students. Together, we find solutions to complex social, economic and environmental changes. Each time, we prepare a case study representing for a stage in our MR’s process. The program can be held online or offline throughout a year depending on location.

Marketing Research Consulting

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Bring real & thoughtful local insights to provide ‘up to the minute’ understanding of the evolving competitive, consumer context & challenges in marketing process, from formulation of a strategy to the verification of its effectiveness.

Unveil the insights clients need to quickly act. Whether it’s a new competitor, new format, or fulfillment challenge, our data informs impactful strategies that clients can measure.

Marketing Data Consulting

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By combining various internal data sources of clients & INTAGE VN, we offer our smart data visualization service which enables accurate assessment of the effectiveness of current strategy. It helps clients devise tactical business plans in order to maximize profit and expand customer base. 

WIDE RANGE OF RESEARCH METHODOLOGIES

In-home Visit

In-depth Interview

Online Diary

MYRECO

Online Bulletin

Board

Focus Group

Discussion

Ethnography

Accompanied

Shopping

Mystery

Shopping

D2D

Interview

Intercept

Interview

Central Location

Test

Gang Survey

Home Used

Test

Telephone

Interview

Mobile survey

Online survey

STRONG FIELD FORCE NATIONWIDE

INTAGE Vietnam has significant presence nationwide through our network of offices, local staffs, and on-going projects.

Smart Devices Equipped for FW Operation:

laptops for CAPI

tablets for TAPI

tele booths for CATI