{"id":56067,"date":"2026-10-05T02:17:04","date_gmt":"2026-10-05T02:17:04","guid":{"rendered":"https:\/\/intage.com.vn\/cach-doc-bao-cao-thi-truong-tu-statista-euromonitor-nielsen-hieu-qua\/"},"modified":"2026-10-05T02:17:11","modified_gmt":"2026-10-05T02:17:11","slug":"cach-doc-bao-cao-thi-truong-tu-statista-euromonitor-nielsen-hieu-qua","status":"publish","type":"post","link":"https:\/\/intage.com.vn\/vi\/cach-doc-bao-cao-thi-truong-tu-statista-euromonitor-nielsen-hieu-qua\/","title":{"rendered":"C\u00e1ch \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Statista, Euromonitor, Nielsen Hi\u1ec7u Qu\u1ea3"},"content":{"rendered":"<h2>T\u1ea1i Sao Vi\u1ec7c \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng L\u1ea1i Quan Tr\u1ecdng?<\/h2>\n<p>Trong th\u1ebf gi\u1edbi kinh doanh hi\u1ec7n \u0111\u1ea1i, vi\u1ec7c n\u1eafm b\u1eaft th\u00f4ng tin th\u1ecb tr\u01b0\u1eddng tr\u1edf n\u00ean c\u1ef1c k\u1ef3 quan tr\u1ecdng. C\u00e1c b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u1ec1 xu h\u01b0\u1edbng, h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai c\u1ee7a ng\u00e0nh h\u00e0ng. \u0110\u1ecdc b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng gi\u00fap b\u1ea1n \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh h\u1ee3p l\u00fd, t\u1eeb \u0111\u00f3 n\u00e2ng cao kh\u1ea3 n\u0103ng c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<h2>Gi\u1edbi Thi\u1ec7u V\u1ec1 C\u00e1c Ngu\u1ed3n B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng Uy T\u00edn<\/h2>\n<h3>B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Statista<\/h3>\n<p>Statista l\u00e0 m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng n\u1ed5i ti\u1ebfng cung c\u1ea5p d\u1eef li\u1ec7u v\u00e0 b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng \u0111a ng\u00e0nh. C\u00e1c b\u00e1o c\u00e1o t\u1eeb Statista th\u01b0\u1eddng c\u00f3 t\u00ednh c\u1eadp nh\u1eadt cao v\u00e0 \u0111\u01b0\u1ee3c ph\u00e9p tr\u00edch d\u1eabn. Statista cung c\u1ea5p d\u1eef li\u1ec7u v\u1ec1 h\u1ea7u h\u1ebft c\u00e1c l\u0129nh v\u1ef1c, t\u1eeb kinh t\u1ebf \u0111\u1ebfn x\u00e3 h\u1ed9i, h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi d\u00f9ng trong vi\u1ec7c hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau.<\/p>\n<h3>B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Euromonitor<\/h3>\n<p>Euromonitor cung c\u1ea5p nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng s\u00e2u r\u1ed9ng, v\u1edbi c\u00e1c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u. Nh\u1eefng b\u00e1o c\u00e1o t\u1eeb Euromonitor th\u01b0\u1eddng \u0111\u01b0\u1ee3c xem l\u00e0 t\u00e0i li\u1ec7u tham kh\u1ea3o qu\u00fd gi\u00e1 cho c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 nh\u00e0 ti\u1ebfp th\u1ecb nh\u1eb1m \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh kinh doanh ch\u00ednh x\u00e1c.<\/p>\n<h3>B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Nielsen<\/h3>\n<p>Nielsen n\u1ed5i ti\u1ebfng v\u1edbi nh\u1eefng nghi\u00ean c\u1ee9u v\u1ec1 h\u00e0nh vi ti\u00eau d\u00f9ng. B\u00e1o c\u00e1o t\u1eeb Nielsen kh\u00f4ng ch\u1ec9 cung c\u1ea5p s\u1ed1 li\u1ec7u m\u00e0 c\u00f2n ph\u00e2n t\u00edch \u0111\u1ed9ng l\u1ef1c gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nhu c\u1ea7u v\u00e0 xu h\u01b0\u1edbng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<h2>H\u01b0\u1edbng D\u1eabn \u0110\u1ecdc V\u00e0 Ph\u00e2n T\u00edch B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng Hi\u1ec7u Qu\u1ea3<\/h2>\n<h3>C\u00e1c Th\u00e0nh Ph\u1ea7n C\u01a1 B\u1ea3n Trong B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng<\/h3>\n<p>Khi \u0111\u1ecdc m\u1ed9t b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng, b\u1ea1n c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c th\u00e0nh ph\u1ea7n c\u01a1 b\u1ea3n nh\u01b0:<\/p>\n<ul>\n<li>Gi\u1edbi thi\u1ec7u v\u00e0 m\u1ee5c \u0111\u00edch nghi\u00ean c\u1ee9u<\/li>\n<li>Ph\u01b0\u01a1ng ph\u00e1p nghi\u00ean c\u1ee9u v\u00e0 ngu\u1ed3n d\u1eef li\u1ec7u<\/li>\n<li>K\u1ebft qu\u1ea3 v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u<\/li>\n<li>K\u1ebft lu\u1eadn v\u00e0 khuy\u1ebfn ngh\u1ecb<\/li>\n<\/ul>\n<h3>Ph\u01b0\u01a1ng Ph\u00e1p \u0110\u1ecdc B\u00e1o C\u00e1o \u0110\u1ec3 N\u1eafm B\u1eaft Xu H\u01b0\u1edbng<\/h3>\n<p>\u0110\u1ec3 n\u1eafm b\u1eaft xu h\u01b0\u1edbng t\u1eeb b\u00e1o c\u00e1o, b\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh c\u00e1c ch\u1ec9 s\u1ed1 ch\u00ednh v\u00e0 so s\u00e1nh ch\u00fang qua c\u00e1c th\u1eddi k\u1ef3. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c nh\u1eefng thay \u0111\u1ed5i quan tr\u1ecdng trong th\u1ecb tr\u01b0\u1eddng.<\/p>\n<h3>C\u00e1ch S\u1eed D\u1ee5ng D\u1eef Li\u1ec7u T\u1eeb B\u00e1o C\u00e1o Trong Quy\u1ebft \u0110\u1ecbnh Kinh Doanh<\/h3>\n<p>D\u1eef li\u1ec7u t\u1eeb b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3:<\/p>\n<ul>\n<li>X\u00e1c \u0111\u1ecbnh c\u01a1 h\u1ed9i m\u1edbi trong ng\u00e0nh h\u00e0ng<\/li>\n<li>T\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb<\/li>\n<li>C\u1ea3i thi\u1ec7n s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5<\/li>\n<\/ul>\n<h2>L\u01b0u \u00dd Khi S\u1eed D\u1ee5ng B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Statista, Euromonitor, Nielsen<\/h2>\n<h3>\u01afu \u0110i\u1ec3m V\u00e0 H\u1ea1n Ch\u1ebf C\u1ee7a M\u1ed7i Ngu\u1ed3n<\/h3>\n<p>M\u1ed7i ngu\u1ed3n b\u00e1o c\u00e1o c\u00f3 nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf ri\u00eang. Statista n\u1ed5i b\u1eadt v\u1edbi t\u00ednh \u0111a d\u1ea1ng d\u1eef li\u1ec7u, Euromonitor m\u1ea1nh v\u1ec1 ph\u00e2n t\u00edch s\u00e2u, c\u00f2n Nielsen n\u1ed5i b\u1eadt trong nghi\u00ean c\u1ee9u ti\u00eau d\u00f9ng. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 v\u1ec1 t\u1eebng ngu\u1ed3n \u0111\u1ec3 c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng h\u1ee3p l\u00fd.<\/p>\n<h3>C\u00e1ch \u0110\u00e1nh Gi\u00e1 \u0110\u1ed9 Tin C\u1eady C\u1ee7a B\u00e1o C\u00e1o<\/h3>\n<p>\u0110\u1ec3 \u0111\u00e1nh gi\u00e1 \u0111\u1ed9 tin c\u1eady c\u1ee7a b\u00e1o c\u00e1o, b\u1ea1n n\u00ean xem x\u00e9t:<\/p>\n<ul>\n<li>Ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ngu\u1ed3n g\u1ed1c c\u1ee7a d\u1eef li\u1ec7u<\/li>\n<li>Ph\u01b0\u01a1ng ph\u00e1p nghi\u00ean c\u1ee9u \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng<\/li>\n<li>\u00dd ki\u1ebfn c\u1ee7a c\u00e1c chuy\u00ean gia trong ng\u00e0nh<\/li>\n<\/ul>\n<h2>Kinh Nghi\u1ec7m Th\u1ef1c T\u1ebf Khi \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng<\/h2>\n<p>\u0110\u1ec3 th\u1ef1c s\u1ef1 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c th\u00f4ng tin trong b\u00e1o c\u00e1o, b\u1ea1n n\u00ean k\u1ebft h\u1ee3p gi\u1eefa l\u00fd thuy\u1ebft v\u00e0 th\u1ef1c ti\u1ec5n. Vi\u1ec7c \u00e1p d\u1ee5ng ki\u1ebfn th\u1ee9c v\u00e0o c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u s\u00e2u h\u01a1n v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 trong ng\u00e0nh.<\/p>\n<h2>K\u1ebft Lu\u1eadn: T\u1ed1i \u01afu Hi\u1ec7u Qu\u1ea3 Khi \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng<\/h2>\n<p>T\u00f3m l\u1ea1i, vi\u1ec7c \u0111\u1ecdc v\u00e0 ph\u00e2n t\u00edch b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng t\u1eeb c\u00e1c ngu\u1ed3n nh\u01b0 Statista, Euromonitor v\u00e0 Nielsen kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea1n n\u00e2ng cao hi\u1ec3u bi\u1ebft v\u1ec1 th\u1ecb tr\u01b0\u1eddng m\u00e0 c\u00f2n h\u1ed7 tr\u1ee3 quy\u1ebft \u0111\u1ecbnh kinh doanh c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n<p> Li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i ngay h\u00f4m nay \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n nghi\u00ean c\u1ee9u!<br \/>\n<\/br>Intage Vietnam: Gi\u1ea3i ph\u00e1p nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng to\u00e0n di\u1ec7n v\u00e0 hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p.<br \/>\n<\/br>\ud83d\udcde (+8428) 3820 5558<br \/>\n<\/br>\ud83c\udf10 https:\/\/intage.com.vn\/<br \/>\n<\/br>\ud83c\udfe2 1st floor, Citilight Tower, 45 Vo Thi Sau St., Tan Dinh Ward, HCMC<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-right kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;right&quot;,&quot;id&quot;:&quot;56067&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;C\u00e1ch \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng T\u1eeb Statista, Euromonitor, Nielsen Hi\u1ec7u Qu\u1ea3&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ea1i Sao Vi\u1ec7c \u0110\u1ecdc B\u00e1o C\u00e1o Th\u1ecb Tr\u01b0\u1eddng L\u1ea1i Quan Tr\u1ecdng? Trong th\u1ebf gi\u1edbi kinh doanh hi\u1ec7n \u0111\u1ea1i, vi\u1ec7c n\u1eafm b\u1eaft th\u00f4ng tin th\u1ecb tr\u01b0\u1eddng tr\u1edf n\u00ean c\u1ef1c k\u1ef3 quan tr\u1ecdng. C\u00e1c b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u1ec1 xu h\u01b0\u1edbng, h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 d\u1ef1 \u0111o\u00e1n [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":56065,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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